Having just posted yesterday on ‘Directory and Award Submissions‘, I thought it was somewhat timely that the team at BTI Consulting published the results of a survey they have conducted with over 350 corporate counsel which showed:

• Only 4% still find rankings valuable
• 18% like them but aren’t strongly influenced
• 33% are ambivalent
• 45% express outright disinterest

Some of the commentary is just brilliant, including this gem:

“I assume all my attorneys are ranked somewhere.”

Go check out the article. It’s a good [short] read.

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